Reports that the user completed the signup process and is a registered user. Identification event.

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Use this event similarly to the Login event

Both identify a user. Use Login to identify an already-registered user, and use Signup to report a new user registration.

Read the guide section about Events Identifying a Customer Across Channels for more information.

The registered customer unique ID (CUID) you pass in this event can be either a hashed email address or a custom type. You can:

  • Report the event with a hashed email address, enabling you to use email features (and onboard first-party data, for which the primary key is typically the hashed email address).
  • Report the event with a non-email CUID type. Specify the type by setting the cuidType property. For example, pass crmId to designate identifiers created internally in your CRM. If cuidType is not set, a default named id type is used.
  • If you report the event without any identifier, it simply tracks that a signup occurred but not by whom. It registers a warning in your implementation health report, but the event still serves for tracking and targeting purposes.

Parameters

  • name: Human-readable name, not used to identify an event type
  • properties: A container for the event properties as specified in the following table:
PropertyDescriptionType
dyTypeMust be "signup-v1"String
cuid
Optional
User identifier value (customer ID)String
cuidType

Optional
Use this identifier type to identify users across devices (for example, customer_id or account_id). Note: Do not include any personal information in this ID.String
hashedEmail
Optional
SHA-256 encoding of the lowercase email address. You can use this identifier type instead of cuid and cuidType.String

Example: Implementation via script, using hashed email address

DY.API("event", {
  name: "Signup",
  properties: {
    dyType: "signup-v1",
    hashedEmail: DYO.dyhash.sha256("[email protected]".toLowerCase()), // SHA256 encoding of the lowercase email.
  }
});

Example: Implementation via script, using cuid

DY.API("event", {
  name: "Signup",
  properties: {
    dyType: "signup-v1",
    cuid: "156498191",
    cuidType: "EcommerceID"
  }
});

Example: Implementation via script, using phoneNumber

DY.API("event", {
  name: "Signup",
  properties: {
    dyType: "signup-v1",
    cuid: "156498191",
    cuidType: "EcommerceID",
    phoneNumber: "+12197658907"
  }
});

Example: Implementation via Experience API (server-side), using hashed email address

"events":[
  {
  "name": "Signup",           
  "properties": {
    "dyType": "signup-v1",
    "hashedEmail": "43e62d636651bc44edcd528a510d57ce69126cd875c..."           
    }
  }
] 

Example: Implementation via Experience API (server-side), using cuid

"events":[
        {
          "name": "Signup",
          "properties": {
          "dyType": "signup-v1",
            "cuidType": "clientId", //You can use any type you want to
            "cuid": "62eccc43b550b012b7ea7fb07e64baafb1508d8b715a55148ccf0f3322eab1a1"
          }
        }
      ]

Example: Implementation via Experience API (server-side), using phoneNumber

"events":[
  {
  "name": "signup",
  "properties": {
   "dyType": "signup-v1",
   "cuid": "156498191",
   "cuidType": "EcommerceID",
   "phoneNumber": "+12197658907"
  }
});