Dynamic Yield for Developers Hub

Welcome to the Dynamic Yield for Developers Hub. Here, you'll find comprehensive guides and documentation to help you start working as quickly as possible. Let's jump right in!

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Tutorial: The Petshop

Welcome to the Petshop - the first in a series of step-by-step tutorials to using our API as a developer.

The Petshop is a simple mock e-commerce website centered around cool stuff for pets: clothes, toys, carrying bags and more. While being focused on e-commerce needs, most of what you'll learn here applies to any other industry vertical.

Through this tutorial, you will learn the basics of:

  • Integrating Dynamic Yield via code
  • Collaborating with business stakeholders via the Admin UI
  • Designing the setup for a new test.

Why a petshop?

  • You can easily come up with new ideas for personalization for either new or returning customers, e.g. if I identify a Cat Person, could I change the whole wording throughout the site to make it just a bit snarky? :wink+:
  • There's a great stash of freely usable high-quality images available for this topic on Unsplash.
  • It's been empirically proven to be darn cute.

Achievements to unlock

  1. Setting up a Site in Dynamic Yield for API-based personalization.
  2. Replacing a static Hero Banner. A Hero Banner is that large banner at the top of many homepages, showing a cool image and some smart copy. You will transform a static banner to an A/B test powered by Dynamic Yield, and controllable by your business user through our Admin Web UI.
  3. Progressing from an A/B test to targeted experiences using events, audiences and bring-you-own custom attributes.
  4. Adding a recommendations widget.
  5. Optionally, there are some bonus tasks awaiting you at the end of this tutorial.

Updated 2 months ago

Tutorial: The Petshop


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